5 Beauty Business Ideas for 2020

Posted September 11, 2020 by in Career
woman painting her nails

The beauty world is fun and exciting. Who doesn’t feel great when they have an excuse to dress up and look fabulous? From the days of putting on your mom’s heels and trying lipgloss for the first time to now when you’re rocking different looks and bold styles, chances are you’ve gained some great beauty knowledge.

If you’re passionate about sharing your expertise or giving that same sense of fun and confidence to others, you may be interested in a career in the beauty industry.

This industry is vast and covers a lot of different areas. Maybe you’re interested in hairstyling or makeup tips or skin care regiments. There are endless possibilities when it comes to starting a beauty business.

If you have that entrepreneurial drive and excitement for the craft, read along for a few ideas of businesses you could start within the beauty world:

woman getting wash and set in salon


One way to get your start in the beauty industry is actually through freelancing. If you’ve ever wanted to be your own boss and set your own schedule, this may be the job for you. You simply market yourself as a hairdresser, makeup artist, or whatever sort of beauty you want to focus on and you take on your own clientele.

Once word of mouth gets going, you can have a loyal customer base that keeps coming back for more.

Start a Salon

While freelancing can be a lucrative path, perh5 Beauty Business Ideas for 2020

aps you enjoy the social aspect of working at a salon or spa with other people. In that case, it may be a good idea to consider opening a salon of your own. While this will replace some of your hands-on time as a stylist with administrative work, it can be a great way to spread your passion for beauty with a broader audience.

When starting a salon, there are a lot of pieces to put together. Finding the perfect space and gathering a great team are essential for success. What kind of style are you going for? When you’re exploring salon equipment for sale, have an idea of what chairs and salon stations fit your aesthetic. Invest in high-quality products that will last and make the atmosphere in your salon as fabulous as you are.

Sell Equipment

If you’ve been working in beauty for a while, chances are you have great knowledge of all the tools you need to succeed. You can always start a business selling beauty equipment or products. Sometimes your lightly used products that are sitting in the corner of your cosmetic drawer can actually earn you some cash.

Online selling is more popular than ever, so you’ll want to have a full understanding of your ecommerce POS system. Companies like NitroSell work with companies and small business owners to transform their in-person pos systems into a successful online point of sale. When integration is key, rely on a team that seamlessly connects your sales across all venues.

Beauty Blogging

Do you have beauty expertise? You could earn extra income simply by sharing it! Beauty blogs range from all different niches and platforms. You can share tips on Youtube, Instagram, or even TikTok and get paid to share your tips and tricks.

This is a great career option for people who want to encourage others and connect with a wider community.


Getting into beauty usually requires expertise or a specific skill. Consider specializing your business. Being really great at eyelash extensions or nail art could be a great way to stand out amidst a crowded industry. So while you can work as a full-time esthetician, it could be fun and exciting to find a niche area and run with it.

Do you already work in the beauty industry? Let us know in the comments below!