How to Shop Affordable Wedding Dresses Online

Posted January 14, 2022 by in Lifestyle
wedding dresses hanging in bridal shop

COVID-19 caused a whopping 63% of couples to postpone their wedding. Now that things are getting better, analysts estimate that there will be 2.6 million weddings occurring in the US in 2022! This means couples are finally ready to tie the knot and brides are back to the drawing board, in search of that once-in-a-lifetime gown – the wedding dress.

However, ever-changing regulations, restrictions on in-person appointments, and tightened budgets have led to a surge of interest in shopping for wedding dresses online. Wedding dress shopping is traditionally done in-person, but more and more brands are offering some amazing wedding dress options and services.

We worked with Sitejabber and budget-wedding expert Jessica Bishop to curate a list of the best affordable wedding dress websites out there. Use this list in your research so you can find a wedding gown with the style, size, and budget perfect for you.

Woman wearing wedding dress and holding a bouquet of flowers

Nearly Newlywed

Dreaming of a designer wedding dress? Nearly Newlywed is a great place to start your search. They specialize in pre-owned wedding gowns, which helps lower designer-gown prices. You can sell your dresses here, too!


Do you want something truly unique, while supporting small businesses? Check out the handcraft marketplace Etsy, which boasts some talented designers that provide customized wedding dresses at a reasonable price. 


Cocomelody prices range from $100 to $2000, so there’s a pretty good chance you’ll find a dress to fit perfectly within your budget. If you live in Los Angeles, you can also try on their dresses in person at their local store.

Avery Austin

Check out Avery Austin for some budget-friendly yet classy wedding dresses in different styles. With Avery Austin, you can easily find a beautiful gown for less than $1000—some are even less than $500!

Nicole Miller

Designer Nicole Miller has created a brand crossing reasonable prices with stunning, high-end designs. Nicole Miller’s high-quality, ready-to-wear gowns are sold at savvy prices, starting from $475.

Wtoo by Watters

Watters prides itself as a family of brands worn by many influencers and celebrities. Watters offers lower prices while maintaining its high-end feel. Wtoo By Watters features wedding dresses that are feminine, luxurious, and budget-conscious. With a selection of beautiful dresses, their dresses are sure to make a statement.

Willowby by Watters

Another brand from Watters, the Willowby by Watters line is perfect for brides that want a touch of boho and elegance on their big day. Watters also has dresses under their By Watters line that carries affordable short wedding dresses for the bride looking for something simple.


Paying half the price of a designer wedding dress might sound too good to be true until you discover Stillwhite. This online marketplace operates globally, selling second-hand and pre-owned dresses for half the price! 


The sister brand of Altar’d State, prepare to be wowed by both the dresses and the prices. This new brand has stylish gowns priced less than $1000. The best part about Vow’d? You can order samples to assist you in finding your dream wedding dress!


BHLDN is an affordable bridal boutique that can be found in most Anthropologie stores throughout the US. If boho chic is your bridal style, you’ll love BHLDN. Most of these dresses retail for less than $1500 and they cater to a variety of sizes—0 to 26.

Needle & Thread

Needle & Thread is an ultra-feminine brand that has a beautiful (and affordable) bridal collection. Think Bridgerton, cupcakes, and cottagecore and you have Needle & Thread. Perfect for the couple planning a wedding with a garden theme. Most dresses are under $1000 and can be found in sizes 0-18.

Pia Gladys Perey

While Pia Gladys Perey specializes in bridesmaid dresses, their glamorous dresses can be worn by brides as well. For a traditional look, choose white as the color option, or change things up with a unique color.


Do you have a specific design in mind? You might want to try a different approach. Anomalie offers custom-made dresses at reasonable prices. Work with their team to design a one-of-a-kind dress to ensure you get the exact dress you’ve been dreaming of.

David’s Bridal

David’s Bridal will forever be the gold star of affordable wedding dresses. They have been around for over 70 years and they have always had the bride on a budget in mind. Their website even has dresses under $100.

Wedding Dresses on Hangers

Check out the guide on affordable wedding dresses to get the full list of brands, their price ranges, styles, shipping, and more. You’ll be able to find your dream dress at a dream price.

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